石家庄三鹿集团是集奶牛饲养、乳品加工、科研开发为一体的大型企业集团，是中国食品工业百强、农业产业化国家重点龙头企业，也是河北省、石家庄市重点支持的企业集团，连续6年入选中国企业500强。企业先后荣获全国“五一”劳动奖状、全国先进基层党组织、全国轻工业十佳企业、全国质量管理先进企业、科技创新型星火龙头企业、中国食品工业优秀企业、中国优秀诚信企业等省以上荣誉称号二百余项。2007年，集团实现销售收入100.16亿元，同比增长15.3%。
三鹿集团前身是1956年2月16日成立的“幸福乳业生产合作社”，经过几代人半个世纪的奋斗,在同行业创造了多项奇迹和“五个率先”：1983年，率先研制、生产母乳化奶粉（婴儿配方奶粉）；1986年，率先创造并推广“奶牛下乡、牛奶进城”城乡联合模式；1993年，率先实施品牌运营及集团化战略运作；1995年，率先在中央电视台一频道黄金时段播放广告；1996年，率先在同行业导入CI系统……
三鹿集团坚持与时俱进、创新经营。三鹿奶粉产销量连续15年实现全国第一，酸牛奶进入全国第二名，液体奶进入全国前三名。三鹿奶粉、液态奶被确定为国家免检产品，并双双再次荣获“中国名牌产品”荣誉称号。2005年8月，“三鹿”品牌被世界品牌实验室评为中国500个最具价值品牌之一，2007年被商务部评为最具市场竞争力品牌。“三鹿”商标被认定为“中国驰名商标”；产品畅销全国31个省、市、自治区。2006年位居国际知名杂志《福布斯》评选的“中国顶尖企业百强”乳品行业第一位。经中国品牌资产评价中心评定，三鹿品牌价值达149.07亿元。
三鹿集团坚持科技进步、品牌制胜。企业通过了ISO9001、 ISO14001认证、GMP审核和HACCP认证，获国家实验室认可证书、国家认定企业技术中心称号，为三鹿产品走向世界奠定了坚实的基础。“新一代婴幼儿配方奶粉研究及其配套技术的创新与集成项目”获得了由国务院颁发的2007年度国家科学技术进步奖，使三鹿成为国内唯一登上国家最高科技领奖台的乳品企业，充分彰显了三鹿在婴幼儿配方奶粉研究方面的顶尖实力，标志着我国婴幼儿配方奶粉的研究和生产达到国际先进水平。集团坚持走“科、教、企”联姻之路，与全国16家科研院所合作，聘请国内外食品、营养、畜牧、金融、企管等28名专家为顾问，进行科技创新，不断提升产品质量，形成三鹿产品风味独特、营养合理的风格，深受广大消费者青睐。三鹿产品有9大系列278个品种，满足了人生不同年龄段以及特殊人群的营养保健需求。
三鹿集团坚持走经济效益、社会效益、生态效益三者兼顾的新型工业化道路。通过实施资本运营，以产权为纽带，以品牌为旗帜，先后与北京、河北、天津、河南、甘肃、广东、江苏、山东、安徽等省市的30多家企业进行控股、合资、合作，盘活资产18亿元以上，使30000多名下岗职工再就业，集团企业个个盈利，均成为当地的利税大户。三鹿集团为了培育自己的奶源基地，近年来，探索出了“四统一分一集中”集约化管理模式和“奶牛生态养殖园区”、“奶牛公寓”、“托牛所”等科学管理模式，有效地带动了奶业的大发展。现饲养奶牛80万余头，日产鲜奶6800吨，奶牛饲养辐射130个县(市、区),5500多个村,带动6万多农户发展奶业，通过延伸产业链吸纳80余万农村剩余劳动力,使其走上了致富、奔小康之路。三鹿在遍布各地的奶源基地全面推广青贮玉米制作技术，奶牛每年消化玉米田达300万亩以上，产生了良好的生态效益。
2006年6月15日，三鹿集团与全球最大的乳品制造商之一新西兰恒天然集团的合资公司正式运营，标志着三鹿向着 “瞄准国际领先水平、跻身世界先进行列”的目标迈出了关键一步。
三鹿一直在快车道上高速行驶，创造了令人振奋的“三鹿速度”，实现了跨越式发展。自“七五”以来，企业主要经济指标年均增长30%以上。2003年集团“十五”规划已经实现。站在新的历史起点上，三鹿现制定了“十一五”发展规划，即：坚持“三化目标”，夯实“一个基础”，放大“一个优势”，培育“五个新的增长点”，提升“五个能力三个水平”，简称“311553”工程，确保配方奶粉、力争功能性食品和酸牛奶产销量全国第一，液态奶及乳饮料保持前三位，全面提升企业生产规模、经济效益和综合实力，做大做强三鹿，走出国门，与国际市场接轨。
三鹿集团将一如既往地坚持向社会提供多品种的优质乳制品，为提高全国人民的身体素质，振兴中国民族乳品工业，做出新的更大贡献！
San Lu Group is the predecessor of February 16, 1956 the establishment of the "well-being of dairy production cooperatives", after half a century of struggle of several generations of people in the same industry to create a number of miracles and "take the lead in the five": 1983, the first The development, production of breast milk (infant formula), 1986, the first to create and promote the "cow countryside, milk city" of urban and rural joint model in 1993, the first operation and implementation of brand strategy group operation in 1995, The first in the Central TV channel a prime-time broadcast advertisements in 1996, took the lead in the same industry into CI system……
San Lu Group consistently advance with the times, innovation management. San Lu milk production and sales for 15 to achieve the first, yogurt into the second, liquid milk into the top three. San Lu milk powder, liquid milk was identified as national Mianjian products, and both won again, "the Chinese brand-name products," the honorary title. August 2005, "San Lu," the World Brand Laboratory brands were rated as China's 500 most valuable brands, the Ministry of Commerce in 2007 was named the most competitive market brand. "San Lu" trademark was identified as "Famous Chinese Trademark" the best-selling products in 31 provinces, municipalities and autonomous regions. 2006 ranked internationally renowned magazine "Forbes" named "China's top 100 enterprises," the dairy industry first. Evaluation of assets by the China Brand Evaluation Center, San Lu brand value of 14.907 billion yuan.
San Lu Group adhere to scientific and technological proGREss, winning brands. Enterprises, through the ISO9001, ISO14001 certification, GMP and HACCP certification audit by the national laboratory accreditation certificates, the state that the title of Enterprise Technology Center, San Lu products to the world and laid a solid foundation. "The new generation of infant formula milk powder and its supporting technology innovation and integration projects" received by the State Council issued the 2007 State Science and Technology Progress Award to San Lu became the only country boarded the highest podium of the dairy science and technology Enterprises, fully illustrates the San Lu in the infant milk formula on the top strength and signifies that China's infant milk formula of research and production reached the international advanced level. Group stick to the "science, education, enterprises," the road to marriage, and 16 research institutes nationwide, employing domestic and foreign food, nutrition, animal husbandry, finance, business management, and other 28 experts as a consultant to carry out scientific and technological innovation and improve product quality , A San Lu products unique flavor, nutrition and reasonable style, favored by the vast number of consumers. San Lu nine series products are 278 varieties to meet the life of different age groups and special nutritional health needs.
San Lu Group adhere to the economic, social and ecological benefits among both the new road to industrialization. Through the implementation of capital operation, to property rights as a link to the banner of brands, met with Beijing, Hebei, Tianjin, Henan, Gansu, Guangdong, Jiangsu, Shandong, Anhui and other provinces and cities of more than 30 holding companies, joint ventures, cooperation, Panhuo Assets of more than 1.8 billion yuan, more than 30,000 laid-off workers re-employment, the Group profit each, have become major local tax profits. San Lu Group in order to cultivate their own Naiyuan base, in recent years, explored a "four points of a unified focus on" intensive management mode and the "cow ecological farming Park," "Cow Apartment," "cattle entrusted by the" scientific management model And effectively promote the GREat development of the dairy industry. Cows are keeping 80 million head, Nissan milk 6,800 tons, the Dairy radiation 130 counties (cities, districts), more than 5,500 villages to spur development of more than 60,000 dairy farmers, through the extension of the industrial chain to absorb more than 80 million rural The surplus labor force, it embarked on a rich, fairly well-off the road. San Lu in Naiyuan bases across the country to comprehensively promote the production of corn silage, corn field to digest dairy cows each year more than 300 million mu, a good ecological benefits.
June 15, 2006, San Lu Group and the world's largest manufacturers of the New Zealand dairy natural Heng Group of the joint venture company official carrier, marks the San Lu in a "aimed at leading international level, ranks among the world's advanced ranks," the goal of taking A key step.
San Lu has been on the fast track of high-speed traffic, creating an exciting, "San Lu speed" and achieved a leap-forward development. Since the "July 5", the business major economic indicators average annual growth rate of 30 percent. In 2003 the "Group 15" plan has been achieved. Stood on a new historical starting point, San Lu is now formulated the "11th Five-Year" Development Plan, namely: the "three goals" and reinforce the "one basis," Larger "an advantage", and cultivate "a new growth point in five "Enhance" the ability of five three levels ", referred to as" 311553 "works to ensure that the milk formula, and strive to functional food and yogurt production and sales of the first, liquid milk and milk beverage to maintain the top three, comprehensively enhance the enterprise's production scale, Economic efficiency and overall strength, bigger and stronger San Lu, go out of the country, and international markets.
San Lu Group will, as always, adhere to the community to provide more varieties of high-quality dairy products, to enhance the people's physique, the revitalization of the Chinese nation's dairy industry, and make new and GREater contributions to!
